About Xcarty

We rebuilt the weekly shop around people, not products.

Xcarty replaces the endless cart with ready baskets — personalised to your household, kept inside your budget, and delivered on your schedule. We're a small, focused team who genuinely love food and believe everyday shopping should feel calm.

Take the quiz once and every basket adapts to your taste, diet and family size. You stay in control of every delivery — skip, swap or cancel anytime.

24
cities served
2hr
delivery window
120k+
baskets delivered
4.9★
average rating

Our team

The people building Xcarty — coming from the companies that defined modern delivery, payments and product, now focused on making grocery effortless.

Elena Marsh
Co-founder & CEO
ex-Instacart
David Okonkwo
Co-founder & CTO
ex-Stripe
Mira Sandoval
VP of Product
ex-DoorDash
Tomas Reinholt
Head of Design
ex-Spotify
Nadia Okafor
Head of Customer Operations
ex-Deliveroo
Marcus Lee
VP of Engineering
ex-Uber
Priya Sharma
Head of Supply
ex-Ocado
James Carter
Head of Finance
ex-Monzo

Build your basket with us

Set a budget that fits your month, let Xcarty plan the cart, and get it delivered on your schedule.

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Xcarty — Ready Baskets for Every Week